Click It or Ticket

Click It or Ticket is a high visibility enforcement program designed to raise safety belt usage and save people from death and serious injury on the streets and highways.

The program will use educational radio messages recorded personally by chiefs and sheriffs, along with stepped-up enforcement, to send a strong message that safety belts save lives.

The Click It or Ticket campaign is currently used in 18 other states and the District of Columbia. In other Click It or Ticket campaigns, the occupant restraint usage rate increased by more than 10 percent, meaning that thousands of previously unbuckled drivers and passengers began using safety belts and child safety seats.

The campaign consists of strict enforcement, strong educational messages in the form of ads on most radio stations in the area, and numerous public appearances by officers on behalf of the program.

Following the May 2007 Click It or Ticket campaign, Virginia's statewide safety belt compliance rate is currently 79.9 percent. The goal of 2007 Click It or Ticket was to raise the rate to at least 82 percent.

During the month of March 2008, the Colonial Heights Police department is joining law enforcement agencies throughout the state in conducting extra patrols with a zero tolerance for seat belt violations.